Madsoul Music & Arts Festival

Capabilities Demonstrated:

• Venue & Site Management: Sourced and transformed an Orlando park into a multi-stage festival site, integrating crowd flow and accessibility enhancements.
• Production & Logistics: Managed staging, sound, lighting, artist advance, and programming consultation to deliver seamless live performances.
• Guest Experience & Accessibility: Designed VIP donor experiences, artist hospitality, and ADA-compliant infrastructure to ensure an inclusive and premium event.
• Sponsorship & Brand Activations: Executed advocacy installations, interactive sponsor activations, and community engagement areas to elevate impact.

Safety & Crowd Management: Coordinated security services, volunteer staffing, and contingency planning to ensure a safe and well-organized festival.

In March 2024, the first Gen-Z U.S. Representative, Maxwell Frost, asked Frontrunner Productions to evolve his annual Orlando community event into a full scale music festival with world class performers. Frontrunner helped turn Rep. Frost’s vision into a reality, where advocates, community organizations, and Grammy-Award winning artists like MUNA, Phoebe Bridgers, and Lin-Manuel Miranda took over two stages in an Orlando park surrounded by cultural institutions. At the festival, our full-service approach allowed food trucks, VIP donor experiences, artists, advocacy installations, and more to merge into a full day of entertainment.